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Wednesday, March 13, 2013
Netflix Adds Facebook Integration
Netflix has finally released a new feature that allows subscribers to let their Facebook friends know what television shows and movies they are watching while also seeing friends’ viewing activity. The company has been trying to integrate Facebook elements in the U.S. for quite some time spending over a year lobbying Congress to amend a 1988 law called the Video Privacy Protection Act (VPPA) that previously made such an app illegal in the United States. This past December that all changed when Congress passed a bill which updated the VPPA to accommodate the Facebook integration. According to Facebook, international users have had a sharing option for some time but the application restricted the sharing functionality. Now international users will be able to upgrade to the new version as well.
The video link at the top of this post (provided by Netflix) explains the new features.