Friday, May 02, 2014

64% of U.S. Homes Have one or more CE Devices Connected to the Internet

According to a new research report from Parks Associates, (64%) of US broadband households have at least one consumer electronics device connected to the Internet, which could include a smart TV, Blu-ray player, game console, set-top box, a digital media receiver or Google Chromecast. Gaming consoles were found to be the most popular of connected devices. The report also noted that of the 50+% of U.S. households that use connected consumer electronics devices also subscribe to Netflix. By comparison, Amazon, which has made significant gains in the OTT video market this past year now has nearly 20 per cent of all US broadband households as Amazon Prime Instant Video subscribers.

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